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NTT's Vision of a Sustainable Society
~ Self as We~

What Exactly is "Our Vision for a Sustainable Society"

NTT's Vision of a Sustainable Society

Global versus Local.
Environmental versus Economic.
Today versus the Future.
Many seemingly contradictory ideas, perceptions,
and values exist around the world.
Yet a single phenomenon can be interpreted differently
depending on perspective.
Instead of focusing only on one perspective,
the NTT Group will be making them all a reality.
That is the sustainable society we are setting out to achieve.
The "Self as We" concept underpins the NTT Group's efforts to achieve this goal.
"We" live our lives supported by the connections between diverse people,
things, and technologies.
The well-being of everyone throughout society is maximized by seeking our own
happiness along with the happiness of others.
Being sincere in accepting of others and building connections across the entire
globe will achieve a greater harmony with nature and make culture flourish.
The NTT Group acts with high ethical standards in its commitment to achieving
"sustainability" that helps to resolve social issues,
while growing also as a company.

The Self as We concept

Self as We is a concept where the individual 'self' is part of the whole 'We'.
It extends beyond the individual level--it is also about making others happy at the same time, and achieving a broad range of policies backed with a sense of altruistic purpose.

"Self as We"

Three themes for achieving a sustainable society

To achieve the sustainable society that NTT is envisioning, we will be promoting initiatives for a "sustainable society" by achieving both "Growth as a company" and "Resolving social issues" as part of these three themes, by driving ahead with the IOWN concept based on NTT's high ethical standards, advanced technology and innovation.

The three themes cover nine
challenges and eighteen business

We are actively implementing these initiatives to contribute to the development of a sustainable society.
A broad range of sustainability indicators have been defined. Of these, the following items have been added as key financial indicators, with compensation of members of the Board and audit & supervisory Board members linked accordingly:
  • ・ "Carbon neutrality" as an indicator for environmental issues
  • ・ "B2B2X earnings" as an indicator for resolving social issues
  • ・ "Ratio of women newly promoted to management positions" as an indicator for human rights, diversity and inclusion

Process for Selecting Material Issues

Material issues (materiality) are selected using the following steps based on the GRI materiality standards and processes.

Identifying material issues

Using evaluation organizations like third party institutions, ISO26000 and GRI Standards, global trends, internal workshops, and materiality at other companies as a guide, we identify material issues through a comprehensive review of new problems related to sustainability, in order to discuss and select important issues that NTT should address on a global scale.

Setting priorities

NTT assesses the priorities to be addressed based on their impact on two aspects, "Growth as a company" and "Solving social issues." To achieve management that simultaneously helps resolve social issues while achieving business growth, NTT assesses priorities by incorporating the opinions of outside experts.

Confirming validity & approval

NTT also incorporates the opinions of third parties from a global perspective, which are then deliberated by the Sustainability Committee and approved by the Board of Directors. * These are reviewed regularly (once/year) and revised when necessary.

Evaluation by Society

    • EP100 EV100

      NTT is the first telecommunications operator to become a member of global initiatives to make smarter use of energy, “EP100” and “EV100” (Oct. 2018)

    • CSDE

      Established a council to promote secure digital economy together with multi-national companies

    • FTSE4Good
    • FTSE Blossom Japan